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Marketing with AI Workshops & Masterminds
personal. innovative. hands-on.

Your marketing becomes a system that works.
You develop strategies with AI, test them in the group
and leave with certainty. Guided by an expert with 25+ years of practice.

Founders
Freelancers
SMEs
Marketing professionals

Workshop

Our Workshops – learn & implement

Our workshops are hands-on, structured, and focused on concrete results. You work directly on your own business and develop solutions you can implement immediately.

Workshop · Karlsruhe

10 Marketing Hacks for Your Content with AI

  • 10 proven psychological marketing hacks for immediate use
  • Strategic use of AI to amplify impact and persuasiveness
  • Understanding key psychological triggers in the decision-making process
  • Clear, practical methods without theoretical overload
  • Direct application for more attention and better conversion

Date: November 3, 2026 (6 hours)

390 €incl. VAT Go to workshop
SME employeesContent ManagersSolopreneurs

Workshop · Karlsruhe

Creativity Training with AI – Karlsruhe

  • How creativity emerges and why it can be trained
  • Proven creativity techniques put to the practical test
  • Using AI as an idea generator and sparring partner
  • Recognising and overcoming mental blocks
  • Two half-days with time to experiment in between
  • Concrete creative solutions for your own work

Date: November 9 + 11, 2026 (half-day)

390 €incl. VAT Go to workshop
FoundersSolopreneursSME employeesCreative professionals

Workshop · Karlsruhe

SEO/GEO + Content Strategy

  • SEO fundamentals and current best practices
  • GEO – how to be found by AI search systems too
  • Technical SEO: load times, structure, mobile-first
  • Content strategy for sustainable visibility
  • Keyword research and content planning with AI
  • Concrete measures for your own website

Date: January 11 + 12, 2027

1,490 €incl. VAT Go to workshop
SME employeesSolopreneurs

Workshop · Mannheim

Social Media Strategy with AI – Mannheim

  • Develop your individual social media strategy
  • AI-supported content creation for your channels
  • Collaborative work in small breakout sessions
  • Direct feedback on your business
  • Concrete ideas you can implement immediately

Date: January 19 + 20, 2027

⏰ Intro price

690 €incl. VAT

Regular price 890 € incl. VAT

Go to workshop
SolopreneursMarketing Managers

Workshop · Saarbrücken

AI-ready: Understand AI, use it safely and learn smart prompting

  • You understand how AI language models work
  • You know the key AI terminology – from agents to skills to projects – and can correctly place them
  • You learn smart prompting for text and images, including the tricks and techniques of a prompt engineer
  • You get a first glimpse into AI agents and their capabilities
  • You know how to use AI safely

Date: January 25, 2027 (6 hours)

240 €incl. VAT Go to workshop
Open to everyone

Workshop · Karlsruhe

AI-ready: Understand AI, use it safely and learn smart prompting

  • You understand how AI language models work
  • You know the key AI terminology – from agents to skills to projects – and can correctly place them
  • You learn smart prompting for text and images, including the tricks and techniques of a prompt engineer
  • You get a first glimpse into AI agents and their capabilities
  • You know how to use AI safely

Date: January 28, 2027 (6 hours)

240 €incl. VAT Go to workshop
Open to everyone

Mastermind

Our Masterminds – innovative & sustainable

Our masterminds are designed for freelancers, founders, and SMEs. The strength of our masterminds comes from genuine exchange. Cross-industry perspectives spark creativity and open new ways of thinking. The three-phase structure creates real long-term impact – and gives you the opportunity to readjust as needed.

Preparation Live Days On-Site Follow-Up

Included: unlimited access to the Mastermind Circle.

Mastermind · First-time founders

Mastermind Founders: From Zero to First Clients

  • Topic-related self-study online course or workbook (access 14 days before the live day)
  • 1–2 days 8 AM–4 PM on-site
  • 4 online group sparring sessions of 60 minutes each in the follow-up support
  • Unlimited access to the Mastermind Circle

Date: October 25 + 26, 2026, Mannheim

from 1,490 €incl. VAT View details

Mastermind · Freelancers

Mastermind Freelancers: AI-Era Marketing System That Delivers Results

  • Topic-related self-study online course or workbook (access 14 days before the live day)
  • 1–2 days 8 AM–4 PM on-site
  • 6 online group sparring sessions of 60 minutes each in the follow-up support
  • Unlimited access to the Mastermind Circle

Date: November 21 + 22, 2026, Mönchengladbach

from 1,990 €incl. VAT View details

Mastermind · SME owners

Mastermind SMEs: Innovative Ideas + Marketing in the Age of AI

  • Topic-related self-study online course or workbook (access 14 days before the live day)
  • 1–2 days 8 AM–4 PM on-site
  • 3 online group sparring sessions + 3 individual sparring sessions of 60 minutes each in the follow-up support
  • Unlimited access to the Mastermind Circle

Date: March 2027 (exact date to follow), Mannheim

from 2,990 €incl. VAT View details

Your Path to Marketing Success with AI

This order is a recommendation – you can also start with any individual course. Each course is self-contained and works on its own.

Here your individual path begins

Frequently Asked Questions about Workshops & Masterminds

What is the difference between a workshop and a mastermind?

A workshop is thematically focused and clearly structured - you work out concrete results on a specific topic in 1-2 intensive days. A mastermind is more oriented toward continuous exchange, reflection, and strategic sparring - here you benefit long-term from the collective intelligence of the group.

Why are there specialized masterminds and workshops for founders, freelancers, and SMEs?

Each phase and company size brings different challenges, budgets, and decision-making structures. Through targeted grouping, more relevant discussions emerge, with comparable questions and greater value for all participants.

Who is a mastermind or workshop suitable for?

For anyone who wants to not just "do" marketing but understand it and develop it strategically - with AI as a meaningful force multiplier. Basic marketing knowledge is helpful, but what matters more is the willingness to embrace new processes and rethink approaches.

What will I take away concretely?

You leave with clear next steps, sharpened ideas, and a structured strategy to take back to your business. Instead of inspiration, you get actionable results and the confidence to make well-founded decisions.

Do I need prior experience with AI?

No. AI is explained in an accessible way and applied hands-on. What matters is not your prior knowledge, but your desire to shape marketing in a future-proof and self-directed way.

Date does not fit?

Cannot find the right date or location? Write to us! We regularly plan new workshops and masterminds throughout Germany. Preview: October 2026 in Saarbruecken, November 2026 in Duesseldorf.

Alternative

Prefer learning at your own pace?

Our online courses teach marketing knowledge with AI – flexible, hands-on, and immediately applicable.

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Knowledge for your marketing with AI

Tips, strategies, and insights about marketing and AI.

Workshops & Masterminds AI-generated image

Blog Post

Mastermind Marketing AI: What It Is, How It Works – and Why It Is More Effective Than a Workshop

9 min. reading time

A mastermind workshop is more than a training – it is a group of like-minded people growing together. We explain what mastermind marketing AI means, how our three-phase structure works and why it delivers more lasting results than classic workshops.

Read more
AI & EU AI Act AI-generated image

Blog Post

AI Competence and AI Compliance: What's the Difference?

13 min. reading time

AI competence and AI compliance sound similar, but they aren't the same. The difference under Art. 4 and Art. 50 of the EU AI Act, explained briefly.

Read more
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