Mastermind

Max. 6 spots

Mastermind SMEs: Innovative Ideas + Marketing in the Age of AI

Name: Mastermind SMEs: Innovative Ideas + Marketing in the Age of AI
Start: 2027-03-01
End: 2027-03-02
Location: Mannheim

In a confidential, deliberately curated group of max. 6 SME owners – no industry represented twice – you position yourself as a leader in your industry: you develop new ideas and marketing activities in the age of AI, mirror what already exists and build a strategy your team then implements themselves. What is discussed in the Mastermind stays in the Mastermind – all participants commit to confidentiality. The 3 individual sparring sessions in the follow-up are exclusively for your concrete situation, not for the average case. You leave with a plan your team can apply from Monday, without an external agency, without losing control – and stay connected with like-minded peers in the Mastermind Circle afterwards.

What you'll take away

You position yourself as a leader in your industry, with AI-supported ideas for your marketing
Your team implements the concept themselves, no agency dependency
An action plan your team can apply from Monday
3 group + 3 individual sparring sessions, exclusively for your situation
Confidential: what is discussed in the Mastermind stays in the Mastermind
You retain control over strategy, implementation and budget

The package includes:

Topic-related self-study online course or workbook (access 14 days before the live day)
1–2 days 8 AM–4 PM on-site
3 online group sparring sessions + 3 individual sparring sessions of 60 minutes each in the follow-up support
Unlimited access to the Mastermind Circle

All dates

Mastermind SMEs: Innovative Ideas + Marketing in the Age of AI

March 2027 (exact date to follow)

Mannheim

Mastermind SMEs: Innovative Ideas + Marketing in the Age of AI

2.990 € incl. VAT

We review your strategy and identify the adjustments that need to be made. The group tests ideas across industries – you leave with more clarity and a concrete plan your team can implement.

Online preparatory course: Strategy Development Access to preparatory course 14 days before live days
March 2027 · exact date to follow · on-site
3 group sparring sessions + 3 individual sparring sessions + unlimited access to the Mastermind Circle

Send your request →

Mastermind SMEs: Innovative Ideas + Marketing in the Age of AI – women only

November 16 + 17, 2026

Karlsruhe

Mastermind SMEs: Innovative Ideas + Marketing in the Age of AI – women only

2.990 € incl. VAT

We review your strategy and identify the adjustments that need to be made. The group tests ideas across industries – you leave with more clarity and a concrete plan your team can implement.

Online preparatory course: Strategy Development Access to preparatory course 14 days before live days
November 16, 2026 · 8 AM–4 PM · on-site November 17, 2026 · 8 AM–4 PM · on-site
3 group sparring sessions + 3 individual sparring sessions + unlimited access to the Mastermind Circle

Send your request →

How your Mastermind works

Three phases that build on each other – for sustainable learning instead of one-time input.

Phase 1 · Preparation

Preparation

Self-directed & flexible

Online preparatory course: Strategy Development
Access 14 days before the live days
Approx. 3 hours at your own pace

Phase 2 · The Core

Live Days On-Site

1–2 day(s) · 8 am – 4 pm

2 days 8 AM–4 PM on-site
Max. 6 SMEs in a confidential group
Develop the marketing strategy for your team
Group work + individual feedback on your situation

Phase 3 · After the live days

Follow-Up

Online sparring

3 group sparring sessions of 60 minutes each online
3 individual sparring sessions of 60 minutes each (exclusively for you)
Implementation support for you and your team

Exclusive

Unlimited access to the Mastermind Circle

Why this structure?

Preparation isn't homework – it's the key to the live day

Those who arrive unprepared spend the first hour on basics. Those who come prepared can use the live time for what matters most: real feedback, deep discussions, and concrete implementation – from minute one.

Same knowledge level
Everyone starts at the same point – no repeating the basics.

100% live time for you
The in-person time is yours – for feedback, exchange, and real solutions.

Action & reflection
Apply → reflect → optimise: the follow-up ensures lasting results.

Exclusive · Unlimited

The Mastermind Circle

For leaders who live the new marketing in the age of AI and always want to stay one step ahead.

The Mastermind Circle is your connection to people who think like you: bold, curious, always one step ahead. Here you get ongoing updates on what really works in marketing with AI right now, exchange ideas honestly, and find ideas and contacts that genuinely move you forward.

Exclusive community for leaders who want to stay one step ahead
Unlimited access to the Mastermind Circle
Ongoing updates: what really works in AI marketing right now
Honest exchange, new ideas, connections that last
Access only through attending a Mastermind – no open sign-up.

Not the right fit?

Working solo?

Mastermind Freelancers: AI-Era Marketing System That Delivers Results

from 2,990 €

depending on mastermind variant

Location: Mannheim

Date: March 2027 (exact date to follow)

Max. participants: 6

Send your request

After your request, we'll personally invite you to a 30-minute introductory call.

All dates

No suitable date?

Subscribe to our newsletter

Get news, tips, and exclusive offers delivered to your inbox.

Annette Schneider-Desgranges

Trainer & Lead

You work directly with Annette. Marketing expert with 25+ years of experience.

More about us → View LinkedIn profile

Frequently asked questions

What makes the Mastermind different from a classic workshop?

In the Mastermind your business is at the centre. No generic frontal training – you receive real feedback on your concrete situation and develop solutions in exchange with like-minded people who know the same challenges.

Do I need prior knowledge in marketing or AI?

No. The Mastermind starts where you are right now. The included preparatory course gives you the necessary foundational knowledge so you can hit the ground running on the live day.

What do I take away from the Mastermind?

A finished action plan for your team, tried-and-tested AI prompts for your marketing, and clarity on which adjustments to make next.

What is included in the follow-up support?

3 online group sparring sessions and 3 individual sparring sessions of 60 minutes each, exclusively for your concrete situation. So you are not alone during implementation.

How is confidentiality handled?

All participants commit to confidentiality. What is discussed in the Mastermind stays in the Mastermind. This applies to strategies, figures, and any business information you share in the exchange.

Could a competitor from my industry be in the group?

No. We deliberately select participants and make sure no industry is represented twice – so you can speak openly, without worrying about direct competition in the room.

How does registering for the Mastermind work?

In three steps: you send a short request. Then we get to know each other in a brief 30-minute call – together we see whether the group is right for you and you for the group. If it's a fit for both sides, you receive your booking link and secure your spot. With only a few spots available, we deliberately take this time.

What is the registration deadline?

Registration is possible up to 14 days before the respective date.

What payment methods are available?

We generally offer payment by invoice and bank transfer.

If you prefer another payment method such as credit card, PayPal, or Klarna, please mention it in the "Message" field of the registration. Please note that additional fees may apply depending on the payment provider. We will inform you transparently beforehand and find a suitable solution together.

Is instalment payment possible?

Yes, you can pay in up to 3 instalments.

Please note that an additional fee of 7.9% applies for instalment payments. Not all payment methods are available for instalments.

If you'd like to pay in instalments, please mention this in your registration and we'll get back to you.

Will the masterminds definitely take place?

The masterminds are generally held on the announced dates. However, we reserve the right to postpone or cancel events in the case of important reasons (e.g. absence of the facilitator or force majeure).

In this case, you will have the option to attend an alternative date or receive a full refund of the participation fee already paid.

Can I cancel for free?

Yes. Free cancellation is possible up to 14 days before the event. You can also designate a substitute person at any time free of charge.

What happens with a last-minute cancellation?

For cancellations 7–13 days before the event, 50% of the participation fee is due. For cancellations less than 7 days before the event, the full participation fee is charged. Designating a substitute is always free of charge.

Send your request

A Mastermind is only as good as its group. That's why we get to know each other first – not an application process, just a conversation between equals. Send your request and we'll get back to you within 24 hours to arrange a short intro call.

1. Send your request
Tell us briefly where you stand
2. Intro call
30 min., we find out together if it's a fit
3. Acceptance & booking
If it's right for both sides, you'll receive your booking link

Interested in more offerings?

Discover all our workshops, masterminds, and online courses – or get in touch directly.

View all dates Discover online courses

Prefer learning at your own pace?

Our online courses – available anytime

Learn to truly understand marketing and use AI strategically – flexible, practical, and directly applicable to your own business. With a certificate upon completion.

Browse online courses Find my learning path